How loyal are you to your employer? Would you be willing to cut pay, benefits, or hours to help keep your company afloat? Do you feel as if you and your company are “in this together”?
If you said “No way!” to the above questions, you’re not alone. A new study by research giant Ipsos Loyalty found that only about 30 percent of us feel loyal to our employers. About the same number of us feel that our employers have earned our loyalty.
So why does loyalty on the job matter?
Because our loyalty as employees impacts our happiness at work. According to the landmark Ipsos Loyalty Study, employees with the highest levels of loyalty to their job also characterized themselves as happiest.
What Is Loyalty—and Why Does It Matter?
Loyalty is the realization that we need each other to be whole and happy. It’s well known that people who are happy at work are happier overall.

